Television Key Facts
Produced in collaboration of Europe's major audience and advertising data collection institutes, this indispensable annual survey is available to all of IP Network's advertising partners.
It will give you the information you need to optimize your next broadcast advertising solution.
Television International Key Facts 2011IP Network's annual International Television Key Facts is a
reference document for Television advertising.
 The International Television Key facts 2011 covers 37 countries including most of European countries (35) as well as the United States and Japan.
All data relates to 2010, unless otherwise stated.
The first part – Key Tables and Analyses – gives a global overview of television in Europe. With information about TV equipment, methods of audience research, the average viewing time for adults and trends in entertainment programmes, diverse aspects of television are approached from different viewpoints.
The CD ROM provides a detailed outline with Television market country by country. It details the TV landscape with domestic and foreign channels, pay TV and digital TV as well as viewing patterns, audience figures and advertising expenditure.
How to orderYearly publication
- 950 euros, VAT not included
- If you are a business partner, you can receive a free copy from your local RTL subsidiary.
To order the book, please contact :
Waltraut Scherbaum
Picassoplatz 1, 50679 Köln, Germany
tel. 0049 221 456 21940
Email : wscherbaum@ip-network.com
About us
The international Television Key Facts is produced and coordinated by IP Network, a 100% RTL group company.
Editor : IP International MarketingCommittee (CMI)
Research and Development (Publication):
Dr. Thomas Kirsch
IP NETWORK
Picassoplatz 1 | D 50679 Köln
T. +49 221 456 21950
thomas.kirsch@ip-deutschland.de
More Infos :
Research and Development assistant :
Johannes Leibiger
Picassoplatz 1 | D 50679 Köln
T. +49 221 456 21980
johannes.leibiger@ip-deutschland.de
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