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High quality content for decision makers: leading news and business channel for the 100 million German-speakers in Europe.

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Channel Format

Business channel

TV Audience Share*

14+ upper education | 1.7% (for Germany)

TV Advertising Share**

0.9% (for Germany)

Launch Date

1992

 

General programming

Programming relying on 5 pillars: News, Business & Stock Market, Talk /Interviews, Magazine & Special Reports, Sport.

Detailed programming

  • News and Markets (7:00-12:00)
  • News, Stock Exchange & News Specials (12:00-20:00)
  • News, Talk Shows, Exclusive Documentarie & Exciting Magazines (20:00-01:00)
    • High quality magazines: 5th Avenue, Wetter, Weltwetter, Deluxe.
    • Great documentaries: Wissen, National Geographic.
  • Sports: Formula 3, Motorsport (Saturday & Sunday)

Value to advertisers

  • Access to premium target groups:
    • decision makers
    • trend setters
    • business men
  • Reference channel for economic and financial news.
  • Multimedia platform: TV, tickertape, Teletext and Internet.
  • Cost effective against selective targets.

* January-September 2015
** January-June 2015

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