The UK TV landscape is the most extensive of all the European countries.

IP Network represents ITV & Channel 5 in the UK: an eclectic group of programmes reaching various target audiences across 8 completely different channels.

Media Groups

• IP Network: ITV
• Principal 1: Five
• Principal 2: Channel 4
• Principal 3: Sky
• Principal 4: (Public channels) BBC: No Ads

Advertising market

• Total Media: 10 610 Mn €
• TV amount: 5 113 Mn €
• TV percentage: 48%
• IP/RTL Share of TV: 46%

Daily Usage (2012)*

• Viewing time in minutes/individual: 257
• Percentage of population reached: 78,4%

Source : *TV Key Facts 2012