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The UK TV landscape is the most extensive of all the European countries.
IP Network represents ITV & Channel 5 in the UK: an eclectic group of programmes reaching various target audiences across 8 completely different channels.
Media Groups
- IP Network: ITV
- Principal 1: Five
- Principal 2: Channel 4
- Principal 3: Sky
- Principal 4: (Public channels) BBC: No Ads
Advertising market
- Total Media: 10 610 Mn €
- TV amount: 5 113 Mn €
- TV percentage: 48%
- IP/RTL Share of TV: 46%
Daily Usage (2012)*
- Viewing time in minutes/individual: 257
- Percentage of population reached: 78,4%
Source : *TV Key Facts 2012
TV
Web
CITV complete RTL's/ITV's offer in the UK with a kids-dedicated channel
Channel Format
Children's channel
TV Audience Share*
Children 4-15 | 4,2% (06:00-20:00)
TV Advertising Share**
45,8% (ITV Group)
Launch Date
2006
General programming
A full range of series covering the different age groups throughout the day:
Detailed programming
- Earlier programmes for young children: Babar, Spot, Naughty Naughty Pets.
- More mature content: X-men, Ninja Turtles, Pokémon, Yugi-Oh!
- Sitcoms: Even Stevens, My Parents are Aliens, The Giblet Boys, Victorious, My Phone Genie.
Value to advertisers
- Fully focused and very efficient on 4 to 15 y.o children.
- Covering all ages with a progression of time slots and mixed programmes.
- Core target: 4-6 years old (with 158% Affinity on average!) and very good results on 4-9 (154% Affinity on average).
- Very competitive entry prices.
* = January-April 2012, first trimester 2012
** = January-December 2011
no news in this list.