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Germany constitutes Europe's largest population and its largest economy.

For over 25 years, RTL's eclectic and powerful programme offering has established its identity as a cornerstone of German television.

Media Groups

  • RTL: RTL Group
  • Principal 1: Seven1Media
  • Principal 2: ARD/ZDF (public channels): Ads only from 5 to 8 pm

Advertising market

  • Total Media: 25 994 Mn €
  • TV amount: 11 335 Mn €
  • TV percentage: 43,6%
  • IP/RTL Share of TV: 40%

Daily Usage (2012)*

  • Viewing time in minutes/individual: 222
  • Percentage of population reached: 70%

Source : *TV Key Facts 2012

 

RTL NOW reflects the vast catalogue of shows and movies the channel has to offer. Some exclusive content has to be paid for, as well as the premiere of some local shows , on RTL NOW before being on TV.

Available on

PC, mobile, tablet

Launch date

 2007

Unique Users

2,12 Mio in March - May 2012

Video Views

 10,84 Mio in March - May 2012

 

Economic model

7 days after broadcast / mix of free and paid content.

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