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As Europe's second largest economy and population, France holds a television's daily reach higher than in any other European country.
M6 Group brings a fresh tone to the TV landscape with innovative and original shows, top international formats, and beloved national formats.
Media Groups
- RTL: M6 Group
- Principal 1: TF1
- Principal 2: France Télévisions (public channels): no Ads after 8pm
Advertising market
- Total Media: 28 643 Mn €
- TV amount: 9 780 Mn €
- TV percentage: 34,2%
- IP/RTL Share of TV: 20,7%
Daily Usage (2012)*
- Viewing time in minutes/individual: 230
- Percentage of population reached: 80,1%
Source : *TV Key Facts 2012
TV
Radio
Web
M6 is the youngest and the only historical channel still on the rise! M6 also broadcasts in Belgium South and Switzerland.
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Channel Format
Generalist
TV Audience Share*
PRP 15-49 | 16,1% (for France)
TV Advertising Share**
15,5% (for France)
Launch Date
1987
General programming
A mix of the most successful international formats, magazines, drama & comedy series, and sports highlights.
Detailed programming
- Cooking shows: Top Chef, Un Diner Presque Parfait, Le Meilleur Pâtissier.
- Talent shows: France a un Incroyable Talent.
- Reality Game Show: Pekin Express.
- Magazines: Vocation Medecin, Maison à Vendre, E=M6, 100% Mag, Accès Privé, Zone Interdite, Enquete Exclusive, Capital.
- US Series: NCIS, Bones, Desperate Housewives, Nip Tuck, Hawaii 5-0, Lie to Me, White Collar, Body of Proof.
- Sports highlights: 100% Foot, Europa League.
- Movies: Twilight-Tentation, 2012, Hancock, Tout ce qui brille.
Original Programming: Scènes de Ménages, Le 1945.
Value to advertisers
- Younger and more upper-scale than its historical competitors:
- 53% of M6 viewers between 25-49
- 63% of total viewers active people.
- High affinity with many target groups:
- teenagers, young adults 15-34, PRP with children, PRP 15-49, etc.
- Of the historical channels, M6’s share best resists rise of DTT’s.
* = January-March 2013
** = January-December 2012