Advertising Services > Advertiser benefits

Advertiser benefits

IP Network has been developing for 22 years a strong expertise in the broadcast media world. IP Network has accompanied many diverse advertisers in their European communication plans. Thanks to its knowledge and experience, IP Network is the reference as international communications facilitator and broadcast media consultancy provider.

Mission statement

IP Network’s international team and exclusive network of European media experts can build a range of custom media solutions designed to meet specific broadcast advertising needs, helping clients successfully penetrate their market of choice.

•    International communication facilitator
IP Network facilitates the access to our broadcast media for those who want to advertise outside their home countries.
IP Network makes the European broadcast media process easier by providing tailor-made services. IP Network experts are fully and exclusively dedicated to take care of all international broadcast media campaign needs.
Working closely with advertisers and agencies, we enable clients to access foreign markets and optimise media decisions.

•    A major step in the export process: building up brand awareness
Both large and small companies can benefit from IP Network’s powerful international network and global expertise.
One of the keys to success is to build up brand awareness rapidly and Broadcast Media are the best way to reach this objective. This is especially true in competitive sectors like food, cars, tourism, finances, toys, HT, cosmetics and fragrances, etc.

•    Television is the best and quickest way to emerge in a market
All over Europe, television offers very reliable audience measurement and a broad range of content. Advertisers can select powerful national channels and/or niche channels to launch a TV campaign.

•    Consultancy service: a broadcast media visionary for advertisers and agencies
With insider knowledge of local markets, IP Network can come up with solutions based on a country’s viewing habits, advertising benchmarks, legal environment, media planning, general terms and conditions.
We bring you creative and innovative advertising ideas, such as sponsorship opportunities and cross-media advertising campaigns.

•    A team of 26 international media specialists in 10 countries
Free and rapid delivery of all information - from the most general to the most specialised - to make your international campaign a success. Our local offices are based in all over Europe, USA and Korea: Amsterdam, Brussels, Cologne, London, Milan, Madrid, Paris, Zurich, Vienna and Seoul.

Our clients

Our clients are advertisers or media agencies who want to receive rapid analysis and overviews of given media markets.
Advertisers who want to communicate in exporting countries or find out which media decision centre is centralised in their home country.
We provide them with marketing and communication support and broadcast media campaign facilities.
Many advertisers from many different sectors have chosen to trust us, including Chanel, Yves Saint Laurent, Blackberry, HTC, Canon, Nikon and Geox.