RTL RADIO IN THE LEADING SEAT
FRANCE | Radio | 01.05.2002| FLASH 2002.05
RTL has consolidated its 20-year strong leading position in the French radio market according to the  latest  Médiamétrie results (wave January-March 2002) on all audience indicators. The station alone accounts for nearly 20% of the marketable audience of radio

On an average weekday, 6,2 million French adults listen to RTL for an average of 2 hours and 45 minutes per day. The station reaches nearly 1,6 million additional daily listeners than the direct challenger and its average quarterly rating is 73% higher than its nearest competitor.

On an average week, 10 850 000 French adults  tune in to RTL for news, sport and entertainment. Most of the programmes include an element of interactivity with the listeners.

RTL dominates  radio prime Time (6am-9am) with an all-news morning slot - RTL attracts nearly  4 million adult listeners each morning. RTL has also registered continuous growth for its service & entertainment programmes in the afternoon and the early evening.